Analysis on the Stock Valuation of Apple Inc

Abstract

Since the beginning of the global pandemic, the rumor of technology bubble has been spread all over the world. To fully understand about the technology company with figuring out whether should people invest in the company, we used Apple Inc. as an example to do the case study. The analysis of Apple Inc. start with two categories: Quantitative analysis and Qualitative analysis. To figure out the company advantage, this paper uses the SWOT analysis to see whether this company is worth to invested. In addition, this paper uses activity ratio and profitability ratio to conduct a financial situation analysis. Throughout the analysis, it figures out that the Apple Inc. is still a company that worth investing. The company not only have its solid strength, but also have adjustable weakness. This paper may help people understand the Apple Inc. and help them make correct investing decisions.