Comparison of Indonesian and India Government Vaccination Policy Campaigns via Twitter Social Media

Abstract

The covid-19 pandemic that attacks the whole world cannot be separated from Indonesia and India, there are many cases of covid in these two countries, this must be anticipated in terms of giving vaccines, of course Indonesia and India must have quite difficult challenges in the vaccination program, this requires a Policy Campaign Vaccination via Twitter Social Media, This study aims to analyze and determine the use of Twitter social media as a medium for the Indonesian and Indian Government Policy Campaigns in providing information to optimize vaccination strategies in relation to the start of the campaign, vaccination coverage, vaccination schedule, vaccination rate, and vaccine efficiency in Indonesia. each country. The research method combines qualitative analysis with secondary data collected from the Indonesian government’s social media accounts used are @kemenkesri and @bnpb_indonesia while the Indian government twitter accounts are @mohfw_india and @pib_india. To visualize the data analysis, Nvivo12 plus software was used, specifically the Twitter Sociogram data collection tool. Based on these findings, the Indonesian and Indian governments were successful in their Vaccination Policy Campaign through Twitter Social Media.