The article raises the question of whether your international business research is truly “international.” It attempts to stimulate IB scholars to actively think about whether their individual research is truly international, and share their thoughts.
CITATION STYLE
Boddewyn, J. J. (2016). Is Your" IB" Research Truly" International"? AIB Insights, 16(2). https://doi.org/10.46697/001c.16886
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