Just like e-commerce, m-commerce is the buying and selling of goods across public telecommunications networks. Indeed m-commerce is likely to complement, rather than replace, e-commerce systems already in place. Businesses, for example, may provide secure mobile links to existing e-commerce sites. There are, however, some key differences. Whereas e-commerce bridges distance and enables companies to display and sell wares cheaply to consumers and other businesses round of m-commerce will be proximity. The mobile industry is setting much store by location-based services, such as finding a restaurant, buying electronic train tickets and advertising shops as subscribers approach them.
CITATION STYLE
Taaffe, J. (2001). Credit where credit is due. OECD Observer, (224), 29–32. https://doi.org/10.12968/denn.2013.9.4.188
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