"An Opinion Mining And Sentiment Analysisapproach For Evaluating Customer Satisfactionin A Digital Banking Environment "

  • Raicu I
  • TÜRKEȘ M
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Abstract

In the highly competitive digital environment, building more unique relationships with customers is vital for banking institutions. The emergence of new technologies has caused customers to reset their digital banking expectations now they have experienced …

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Raicu, I., & TÜRKEȘ, M. C. (2016). "An Opinion Mining And Sentiment Analysisapproach For Evaluating Customer Satisfactionin A Digital Banking Environment ". Annales Universitatis Apulensis Series Oeconomica, 2(18), 194–199. https://doi.org/10.29302/oeconomica.2016.18.2.16

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