Evaluation of the eOrganic webinar program

Abstract

eOrganic evaluated webinars on organic agriculture topics to assess the size and composition of the audience, how attendees heard about webinars, webinar quality and utility, whether participants use other eOrganic resources, and the impact on farmer and advisory practices. Results showed that eOrganic webinars reached their target audience. An average of 97% of respondents indicated that the webinars improved their understanding of the topics to some degree, and 96% intended to apply information to their work to some degree. Follow-up surveys on a subset of webinars revealed that they influenced changes in farming and advisory practices.© 2014 Extension Journal Inc.