Social media adoption in higher education: a case study involving IT/IS students

  • Siakas K
  • Makkonen P
  • Siakas E
  • et al.
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Abstract

… From Table 2, we conclude that YouTube, which was considered the most … technology adoption model when applied to the adoption of social media in HE. Based on the UTAUT model, …

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APA

Siakas, K., Makkonen, P., Siakas, E., Georgiadou, E., & Rahanu, H. (2017). Social media adoption in higher education: a case study involving IT/IS students. International Journal of Social Media and Interactive Learning Environments, 5(1), 62. https://doi.org/10.1504/ijsmile.2017.086094

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