Teleological Approaches from Complexity Sciences in Services

Abstract

To describe and apply teleological approaches from complexity sciences in services. The performance of service encounters and the outcome of service quality are dependent upon complex and dynamic interactions between service providers and service receivers. A set of teleological approaches from complexity sciences is incorporated and applied in the context of service settings. A teleological application from complexity sciences in relation to the interactive nature of the performance of service encounters and the outcome of service quality is likely to trigger and encourage innovative research designs and alternative methodological approaches to new research problems in services. A suggestion of further research is to address where and how we can learn from other research disciplines that have explored the addressed aspects of teleological approaches from complexity sciences in a more advanced way, and how we can transfer and incorporate these aspects and knowledge into services. The research opportunities into service quality and service encounters by applying teleological approaches from complexity sciences are extensive. They might also stimulate innovative analytical techniques that could produce groundbreaking research findings, in extension, with important implications for practice. A continued emphasis on multi-disciplinary research may contribute to improve current research and practice of services.