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The Preference-Driven Lead User Method

  • Sänn A
Springer Fachmedien Wiesbaden, (2017), 83-127
DOI: 10.1007/978-3-658-17263-3_4
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Sänn, A. (2017). The Preference-Driven Lead User Method. In The Preference-Driven Lead User Method for New Product Development (pp. 83–127). Springer Fachmedien Wiesbaden. https://doi.org/10.1007/978-3-658-17263-3_4

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