Burst moment estimation for information propagation

Abstract

In the article we concentrate on timing aspect of information propagation on social web. The aim of the information producer is to transfer the information to the broad audience via social web. Producer needs to identify interesting content and publish it to social web in the right time. Right timing of information publishing can increase the potential of spreading it. In the article we describe the process of interesting content identification and we present a model for right moment estimation of information publishing. Our estimation is based on producer's web usage mining, web topic tracking and event identification. © Springer-Verlag Berlin Heidelberg 2010.