Experience design of social interaction for generation y based on tangible interaction

Abstract

Generation Y of the mainland China has the features of “chameleon”: adapting to social rules in society and showing distinct personality in their own small circles. This self-contradictory presentation differentiates it from other groups in a way that is integrated into the real world. We explore the experience design based on tangible computing in the hope of better communication and interaction of Generation Y in the physical environment. We have explored the design principle for Generation Y and the design prototype “chameleon cube” based on this concept: to design a space that allows the Generation Y to experience the public environment and enter into a self-review state, and in this installation, they can relax themselves and also to express individuality. Through experimental observation and data analysis, we verify that the products based on the “chameleon design principle” can explore the characteristics of the Generation Y group and help to enhance the communication skills of Generation Y.