Crowd Workplace—A Case Study on the Digital Transformation Within IT- and Management-Consulting

Abstract

The digital transformation of consulting is a phenomenon that can affect both external and internal processes of a consulting firm. Consequently, consulting firms should analyze and monitor not only customer-faced processes but also processes that occur in back offices and without any client interaction. The following case study addresses two issues. First, it gives insights of the status of the digital transformation of a German IT- and Management-Consulting firm with more than 1500 employees. It applies the current knowledge about the virtualization of consulting services in a real life setting. Second, the case study describes, how internal processes can be virtualized and digitally transformed via the implementation of a digital platform that will enable a crowd workplace. The paper concludes with implications for practitioners and future research.