A Study on Factors Influencing University Students’ Willingness to Continue Using Mobile Learning in the Post-Coronavirus Period

Abstract

Mobile learning exposes some problems during the process of fast development. As the epidemic gradually stabilized, the willingness to continue using mobile learning began to decline. In order to improve the learning effect of mobile learning users and increase the public’s recognition of the form of mobile learning, this article takes university students, one of the main users of mobile learning, as the research object, explores the factors that affect the willingness of university students to continue using mobile learning, and further introduces self-efficacy, perceive variables such as teacher support, and investigate in depth the influence mechanism of mobile learning users’ self-perception and online teacher service perception on the willingness to continue using mobile learning. This study has found that compared with perceived ease of use, mobile learning can improve satisfaction, perceived usefulness, and perceived teacher support and self-efficacy services that can more significantly enhance students’ willingness to continue using mobile learning.