Large-scale sports events optimization management based on value chain

Abstract

Large-scale sports event is a complicated and systematical project involving all the sectors of the society, such as politics, society, economy, and culture. Meanwhile, there are the top demands of city infrastructure and other public products and services when holding the large-scale sports events. Obviously, it is the government that has the capability to supply the public products. Therefore, government plays a leading role and has a dominant function in the management system of large-scale sports events. © 2012 Springer-Verlag Berlin Heidelberg.