A Pervasive Technology Approach to Social Trustworthiness

Abstract

Growing awareness of environmental concerns has been reflected on more and more public's attention on low carbon lifestyles. The awareness and public participation could be further enhanced and encouraged via computer assisted persuasive technologies to present carbon footprint information for products and services. Such technologies could shape public's trust by establishing trustworthiness in carbon footprint information delivered, as carbon footprint itself is highly dynamic which could reflect potential differences between instances of the same product, for example. Trustworthy carbon footprint information would lead and help public to select and choose the product or services to buy. In this paper, we have adopted a persuasive technology approach to deliver and visualize dynamic carbon footprint information to encourage public to lead low carbon lifestyle. Mobile phones, Internet of Things networks, and other persuasive technologies are integrated in the prototype system developed to deliver and establish trustworthiness in the public. © Springer-Verlag Berlin Heidelberg 2013.