Tourist’s Consumption Attitude After Covid-19

Abstract

After Covid-19 was declared as a pandemic by the World Health Organization, rapid increases in the number of cases and deaths began to occur all over the world. The number of cases started to decrease with the restriction decisions (curfew, travel restriction, social distance, quarantine) and personal precautions (mask, disinfectant) and the restrictions were eased and the process of returning to normal, which was called as the "new normal", began. In this process, which is expressed as the new normal, it is predicted that the tourists’ attitudes and behaviors will change. This is due to perceived high risk and fear. Perceived high risk and fear can change tourist attitudes and behaviors. In this respect, the study aimed to examine the consumer attitude of Turkish tourists after Covid-19. In the study, which was planned with a qualitative design, interview was preferred as the data collection method and the data were collected from 10 participants through a semi-structured interviews. As a result of the study, it was determined that there were changes in the tourist consumer attitudes of tourists after Covid-19. It is believed that the results obtained from the study will contribute to tourism professionals, destination managers and researchers working on the subject.