Highly versus Normally Attractive Person in Picture Reviews

  • Wang R
  • Feng B
  • Chen S
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Abstract

… Online reviews, as one of the manifestations of online word-of-mouth, are not only an important way for people to obtain product … models were more professional than normally attractive models, so as to improve the advertising effect of enhancing beauty products (eg lipstick …

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APA

Wang, R., Feng, B., & Chen, S. (2019). Highly versus Normally Attractive Person in Picture Reviews. Journal of Service Science and Management, 12(03), 371–381. https://doi.org/10.4236/jssm.2019.123025

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