Abstract
This global economic crisis is changing everything. Including communications. For there is an overlap between the crisis in classical media and the increasing need for crisis communications. A lot is at stake - including the future role of corporate communications within companies. © 2009 Springer-Verlag Berlin Heidelberg.
Cite
CITATION STYLE
APA
Popp, D. (2009). Our reputation is at stake - Corporate communications in the light of the global economic downturn. In Reputation Capital: Building and Maintaining Trust in the 21st Century (pp. 249–260). Springer Berlin Heidelberg. https://doi.org/10.1007/978-3-642-01630-1_16
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