Adopting the use of enterpise mircoblogging as an organisational learning approach

Abstract

This paper reviews the state of the art of enterprise microblogging (EMB) investigating the potential of microblogging tools to facilitate the concept of organisational learning. Focusing on the area of information systems development (ISD) this paper examines what impact EMB might have in terms of supporting the process of organisational learning within ISD project environments. This paper acknowledges that there appears to be a lack of empirical evidence related to the subject area of EMB as the concept is still a relatively new phenomenon. Reviewing the organisational learning literature in addition to prior work on EMB, this paper argues that dependent on the context of its implementation and use EMB tools have the potential to support the process of organisational learning in ISD project environments. This paper further proposes future directions on how to advance the area of EMB and provides an overview of a future empirical study associated with EMB that will be undertaken by the authors.