A practical set of culture dimensions for global user-interface development

Abstract

User-interface design is influenced by cultural differences. Cultures around the world have different patterns of social behavior and interaction that have led anthropologists and scientists of communication to develop culture models whose dimensions describe these differences. This paper describes an effort to collect expert opinion about these cultural dimensions and how they influence user-interface design. The goal was to determine the most important dimensions. Data collected from over 50 experts in the field of user-interface design are presented in this survey. This paper is an edited extract of a much longer thesis by one of the authors [Baumgartner]. © Springer-Verlag Berlin Heidelberg 2004.