The Neuroscience of Team Collaboration During a Design Thinking Event in Naturalistic Settings

Abstract

While previous studies have begun to investigate the neuroscience of design thinking, current knowledge is still limited. One limitation faced to date, is the need for a naturalistic design methodology that can incorporate the inherit properties of design thinking in a neuroscientific design. Here we will introduce the concept of neuroscience in design thinking both at the individual level as well as in teams and propose an experimental design to study the neuroscience of design that imposes as little constraints as possible on the natural flow of team collaboration during a design thinking event.