Community and Connection: Exploring Non-monetary Aspects of the Collaborative Economy Through Recreation Vehicle Use

Abstract

This chapter explores recreational vehicle users' (RVers) non-monetary transactions and tribal behaviour to broaden our understanding of collaborative consumption. The chapter uses a neo-tribal lens to study RVers and their alignment with the collaborative economy. Using an ethno-methodological approach, it argues that there are functional and affective dimensions that underpin non-monetary transactions. Functional dimensions relate to a desire to ensure that RV travellers are able to achieve their travel goals. The affectual dimensions give RVers a sense of belonging, fellowship within a group, and ultimately an opportunity to realise the freedom they seek to experience through RVing. The chapter suggests that the heavy emphasis given to the Internet as the conduit for the collaborative economy to occur may not always be relevant for all styles of travellers. Moreover, it adds depth to previous research into the collaborative economy by demonstrating that non-monetary collaborative transactions can build a sense of belonging, fellowship and shared sentiment.