Skip to main content
Journal ArticleOPEN ACCESS

Intangible cultural heritage as a tourist brand of Serbia

  • Bjeljac Ž
  • Terzić A
  • Lović S
Turisticko poslovanje (2015) (15) 53-61
DOI: 10.5937/turpos1515053b
N/ACitations
Citations of this article
7Readers
Mendeley users who have this article in their library.

Abstract

… u: Final report to the Lord Wilson Heritage Trust Council, Hong Kong: SAR … Fan, Y. (2006) Branding the nation: What is being branded?. Journal of Vacation Marketing, 12(1): 5-14 … Hall, D. (2002) Brand development, tourism and national identity: The re-imaging of former …

Cite

CITATION STYLE

APA

Bjeljac, Ž., Terzić, A., & Lović, S. (2015). Intangible cultural heritage as a tourist brand of Serbia. Turisticko Poslovanje, (15), 53–61. https://doi.org/10.5937/turpos1515053b

Register to see more suggestions

Mendeley helps you to discover research relevant for your work.

Already have an account?

Save time finding and organizing research with Mendeley

Sign up for free