This book explains the subtle maneuvers of what researchers call �facework� and demonstrates the vital role it plays in the success or failure of cross-cultural interactions. Building on Geert Hofstede�s seminal research on cultural dimensions, Merkin synthesizes more recent research in business, communication, cross-cultural psychology and sociology to offer a model for better understanding facework. Additionally, Merkin�s model shows how particular communication strategies can facilitate more successful cross-cultural interactions. The first book of its kind to focus on the practical aspects of employing face-saving, it is a needed text for academics, students, and business professionals negotiating with organizations from different cultures.
CITATION STYLE
Merkin, R. S. (2017). Saving Face in Business: Managing Cross-Cultural Interactions. Saving Face in Business: Managing Cross-Cultural Interactions (pp. 1–285). Palgrave Macmillan. https://doi.org/10.1057/978-1-137-59174-6
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