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The Cost Leadership, Entrepreneurship Orientation, and Differentiation Strategies of Bali's MSME in Tourism Sector

  • Dewangga M
  • Layman C
Asia Pacific Management and Business Application (2023) 12(1) 101-114
DOI: 10.21776/ub.apmba.2023.012.01.7
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Abstract

… of business orientation on performance, mediated by cost leadership and differentiation strategies of MSMEs … the development of a sustainable business environment for the company. …

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APA

Dewangga, M. A. K. W., & Layman, C. V. (2023). The Cost Leadership, Entrepreneurship Orientation, and Differentiation Strategies of Bali’s MSME in Tourism Sector. Asia Pacific Management and Business Application, 12(1), 101–114. https://doi.org/10.21776/ub.apmba.2023.012.01.7

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