Slow down! digital deceleration towards a socialist social media

Abstract

Hartmut Rosa argues that three systems of social acceleration (technical accelera-tion, the acceleration of social change and the acceleration of the pace of life) have emerged as fundamental to the human experience of late modernity. It is here argued that the digital imaginary, specifically curated by the “universal” social media platforms causes what Dominic Pettman has dubbed the “hypermodulation” of the subject, which contributes to the reproduction of the capitalist status quo. Consequently, I here argue that a socialist approach to the digital must commit to what Rosa would term an ideological (oppositional) deceleration to counteract such tendencies.