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Erkenntnisse der Neuen Institutionen-Ökonomik für das Kundenmanagement

  • Töpfer A
Springer Berlin Heidelberg, (2008), 133-145
DOI: 10.1007/978-3-540-49924-4_5
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Töpfer, A. (2008). Erkenntnisse der Neuen Institutionen-Ökonomik für das Kundenmanagement. In Handbuch Kundenmanagement (pp. 133–145). Springer Berlin Heidelberg. https://doi.org/10.1007/978-3-540-49924-4_5

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