Internationale Marketingplanung am Beispiel der Creme & Düfte AG in Russland

  • Enke M
  • Geigenmüller A
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Enke, M., & Geigenmüller, A. (2004). Internationale Marketingplanung am Beispiel der Creme & Düfte AG in Russland. In Fallstudien zum Internationalen Management (pp. 313–324). Gabler Verlag. https://doi.org/10.1007/978-3-663-10034-8_24

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