The influence of infographics in accessing information: Multidimensionality in visual representation and configuration of different media

Abstract

Infographics are powerful tools for presenting information and information design has distinguished itself as a specific discipline that has efficient communication of information as main task. With new online revolution, concept of infographics has evolved by combining several ways of presentation in many formats and there are different denominations; simultaneously, information designers should consider some principles and differences when designing for internet or printed material. This article presents a theoretical reflection and practical examples that pretend to reflect these matters, trying to create a relationship between infographic typologies, objectives and how information is presented, considering final users. All types of infographics exploded in popularity a few years ago and the amount of information we must filter and understand will continue to grow; information design states itself as one of the best disciplines to share and communicate things we learn.