An Empirical Analysis of Consumers’ Behavioural Intention Towards Perceived Usefulness and Service Quality: A Malaysian Perspective

  • Balraj A
  • Balakrishnan K
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Balraj, A. A., & Balakrishnan, K. (2014). An Empirical Analysis of Consumers’ Behavioural Intention Towards Perceived Usefulness and Service Quality: A Malaysian Perspective. In Proceedings of the International Conference on Science, Technology and Social Sciences (ICSTSS) 2012 (pp. 267–277). Springer Singapore. https://doi.org/10.1007/978-981-287-077-3_32

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