Is imagery vividness a determinant factor in creativity?

Abstract

We evaluated the contribution made by imagery vividness to creativity in a sample of university students from different disciplines. Imagery vividness explained 6% of the variance in creativity in fine arts students, 9% in mathematics students, 10% in geography and history students, and 7% overall. We discuss our results and propose new lines of research. © 1993, Psychonomic Society, Inc.. All rights reserved.