This chapter looks at the concept of value, and how consumers perceive sustainability as increasing the value of fashion products. It then examines how companies create value along the value chain, and what type of structures they develop to achieve it. Finally, the …
CITATION STYLE
Jiménez-Zarco, A. I., Moreno-Gavara, C., & Njomkap, J. C. S. (2019). Sustainability in Global Value-Chain Management: The Source of Competitive Advantage in the Fashion Sector (pp. 37–76). https://doi.org/10.1007/978-3-319-91265-3_3
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