Product Service System of Individual Customization Based on Internet

Abstract

Objective it analyzes the present situation, development about productservice system (PSS) of individual customization in the internet age. Bydetermining the unchangingly user-centered principle and three changingaspects of individual customization from handicraft era to the age ofthe Internet, we summarized the reason of product service system (PSS)of individual customization in the internet age are technicalplebification, product service plebification and user plebification.Method It is based on the case analysis explained the classification andcharacteristic of PSS, Result PSS of individual customization based oninternet can be divided into three categories: integrated platformnetwork media, enterprise brand network media and specialized networkmedia. Conclusion this paper proposed some existing problems from theaspects of users and sellers. Then end with development thinking ofindividual customization.