Alon and colleagues introduce volume 2 of 2 edited books on Huawei, which is divided into 2 parts consisting of 16 chapters (including introduction and conclusion). Part I discusses the regional, economic, and geopolitical perspectives and consists of 10 chapters examining Huawei operations in Germany, Russia, Poland, Central and Eastern Europe, Canada, Mexico, Ghana, Southeast Asia, India, and Oceania. These diverse countries’ experiences provide a wide-angle view of the company operations globally. Part II discusses Huawei’s crisis management and corporate communications. The four chapters in Part II provide a deep dive case study of the role of legitimacy in government and media relations, organization learning, and stakeholder management. The last chapter discusses in detail the personal style of the company’s leader Ren Zhengfei.
CITATION STYLE
Alon, I., Zhang, W., & Lattemann, C. (2020). Introduction. In Palgrave Studies of Internationalization in Emerging Markets (pp. 1–8). Springer Nature. https://doi.org/10.1007/978-3-030-47579-6_1
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