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Book Chapter

Coming to Grips with Change

  • Eisfeld R
Springer Singapore, (2019), 23-32
DOI: 10.1007/978-981-13-5928-6_3
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Abstract

Focuses on changes in business management trends. Move toward relationship marketing; Introduction of virtual research and development (R&D); Occurrence of a dichotomy in the human resources field; Refocus on corporate training; Outsourcing in management of interfaces; Importance of compensation. INSET: Briefcase (on corporate change).; AMA honors its volunteer....

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APA

Eisfeld, R. (2019). Coming to Grips with Change. In Empowering Citizens, Engaging the Public (pp. 23–32). Springer Singapore. https://doi.org/10.1007/978-981-13-5928-6_3

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