On the rag on screen: Menarche in film and television

Abstract

The purpose of this essay is to examine film and television representations of menarche from a critical, feminist perspective. A close analysis of scenes about menarche in 3 films and 4 television programs reveals implicit ideological messages of gender difference and gender stereotypes. Although these scenes appear to be positive and powerful challenges to menstrual communication taboos, they ultimately serve to reinforce media stereotypes of gender difference.