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Book Chapter

Its Corporate Cultural Value System Is the Lifeline of Alibaba

  • Tsui A
  • Zhang Y
  • Chen X
Palgrave Macmillan UK, (2017), 201-222
DOI: 10.1057/978-1-137-40235-6_9
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Abstract

The Alibaba Group was founded in 1999 by 18 people led by Jack Ma (Ma Yun), a former English teacher from Hangzhou, China, who aspired to help make the internet accessible, trustworthy and beneficial for everyone. Since its inception, it has developed leading...

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Tsui, A. S., Zhang, Y., & Chen, X.-P. (2017). Its Corporate Cultural Value System Is the Lifeline of Alibaba. In Leadership of Chinese Private Enterprises (pp. 201–222). Palgrave Macmillan UK. https://doi.org/10.1057/978-1-137-40235-6_9

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