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Analysis of Consumer Misconception in Cosmeceutical Advertisements

  • Shim I
  • Kim K
Asian Journal of Beauty and Cosmetology (2020) 18(2) 195-207
DOI: 10.20402/ajbc.2020.0021
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Abstract

Purpose This study analyzed consumer misconception in cosmeceutical advertisements as revealed by the Korean Food and Drug Administration (KFDA). After examining 141 …

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APA

Shim, I. S., & Kim, K. (2020). Analysis of Consumer Misconception in Cosmeceutical Advertisements. Asian Journal of Beauty and Cosmetology, 18(2), 195–207. https://doi.org/10.20402/ajbc.2020.0021

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