Sharing Economy—Another Approach to Value Creation

Abstract

The paper concerns the sharing economy and its phenomenon in the world in recent years. The success of the sharing economy, especially in developed countries, which is a form of social reaction to crises, debt traps, high profits of large corporations, destruction of the environment or waste of raw materials and products, was the basis for the authors’ research topic. Especially that the development of the current sharing economy indicates that a new period of market education and economic rationality in consumer behavior has begun. The dynamics of these types of services are considerable, hence the governments of individual countries will have to take a position on the regulation and taxation of transactions in the new market segment, which is the sharing economy. The main aim of the chapter is to answer the question about the future of the sharing economy and an attempt to indicate the value created by this phenomenon. The authors made a detailed analysis of the sharing economy on theoretical, quantitative, and practical grounds. In addition, thanks to the authors own research using a very large sample of research surveys with experts, it was pointed out that the sharing economy, on the one hand, will be subject to progressive commercialization processes, but on the other hand, many new services or products will be subject to the processes of sharing.