When Technology Transfer Enables Sales Growth

  • T. N
  • B. M
  • I. O. F
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Abstract

Increasing sales performance in any organization requires refinement in product quality, agility in service delivery, innovation, internal flexibility, rareness, and lowest cost of operations. This paper investigated the effect of technology transfer on sales growth of selected agro-processing companies in Lagos State, Nigeria. The cross-sectional survey research design was adopted. The population was 1,150 managers and engineers of selected three agro-processing companies in Nigeria. A sample size of 675 was determined using Krejcie and Morgan formula. A proportionate stratified random sampling technique was adopted in selecting the respondents. A validated questionnaire was administered for data collection. Cronbach’s alpha reliability coefficients for the constructs ranged from 0.72 to 0.97. A response rate of 93% was achieved. Data were analyzed using descriptive and inferential statistics.

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T., N., B., M., & I. O., F. (2020). When Technology Transfer Enables Sales Growth. Global Journal of Management and Business Research, 45–53. https://doi.org/10.34257/gjmbravol20is9pg45

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