This chapter introduces Abductive Thematic Network Analysis (ATNA) as a methodological approach for qualitative data analysis. It starts by providing a brief description on abductive theory of method and thematic analysis method. Then, it highlights how the two methods are combined to create ATNA. Using a qualitative data set, this chapter demonstrates the steps in undertaking ATNA with a computer-aided qualitative data analysis software-ATLAS-ti v.7.5. The chapter concludes that ATNA provides to researchers a much-needed pragmatic and logical way of reasoning, organising, and presenting qualitative data analysis.
CITATION STYLE
Rambaree, K. (2017). Abductive thematic network analysis (ATNA) using ATLAS-ti. In Innovative Research Methodologies in Management: Volume I: Philosophy, Measurement and Modelling (pp. 61–86). Springer International Publishing. https://doi.org/10.1007/978-3-319-64394-6_4
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