Metaverse 3C: Concept, Components, and Challenges in Travel and Tourism Sector

Abstract

The metaverse is a global and immersive virtual shared environment formed by the fusion of virtual and physical reality, made possible through the use of augmented reality and virtual reality headsets. The vision of an immersive Internet as a massive, determined, united, and communal realm is vital to metaverse technology. In the context of digital reality, the metaverse was conceptualized as Web 3.0 or 3D Internet. A new open and decentralized virtual reality will emerge as a result of Web 3.0. The metaverse, which has entirely opened up in numerous fields, is made up of three key technical advancements: artificial intelligence, augmented reality, and virtual reality. The traditional tourism industry is having a serious impact because of the COVID-19 pandemic, which has a higher influence on lowering the country's GDP. As a result, it is critical to address this issue through digital technology with enhanced user experiences. This paper focuses on the fundamental concepts, components, and key challenges of metaverse technology in the travel and tourism sectors. This technology is still being developed and will require extensive research before it can be realized to its full potential.