Abstrak Penelitian ini untuk mengetahui apakah Komunikasi Persuasif, Kompetensi dan Kepemimpinan Kepala Desa KESA berpengaruh positif dan signifikan terhadap Motivasi anggota KESA. Populasi dalam penelitian ini adalah seluruh anggota KESA yang berjumlah 40 anggota. Dalam penelitian ini peneliti menggunakan teknik sampling jenuh yaitu teknik pengambilan sampel jika semua anggota populasi dijadikan sampel. Dengan mengambil sampel sebanyak 40 anggota. Metode pengumpulan data menggunakan kuesioner. Hasil penelitian ini menunjukkan bahwa: (1) Komunikasi Persuasif berpengaruh positif dan signifikan terhadap Motivasi anggota. (2) Kompetensi berpengaruh positif dan signifikan terhadap Motivasi anggota. (3) Kepemimpinan berpengaruh positif dan signifikan terhadap Motivasi anggota. (4) Kata kunci: Komunikasi persuasif; kompetensi; kepemimpinan; motivasi Influence of persuasive communication, competence, and leadership on motivation Abstract This research is to find out whether persuasive communication, competence and leadership of kesa village heads have a positive and significant effect on the motivation of KESA members. The population in this study is the entire kesa member population of 40 members. In this study, researchers used saturated sampling techniques, namely sampling techniques if all members of the population were sampled. By sampling as many as 40 members. Data collection methods use questionnaires. The results of this study show that: (1) Persuasive Communication has a positive and significant effect on member motivation. (2) Competence has a positive and significant effect on member motivation. (3) Leadership has a positive and significant effect on member motivation. (4)
CITATION STYLE
Nuryati, A. E., Herawati, J., & Septyarini, E. (2022). Pengaruh komunikasi persuasif, kompetensi, dan kepemimpinan terhadap motivasi. KINERJA, 19(1), 102–111. https://doi.org/10.30872/jkin.v19i1.10802
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