This paper reports some preliminary results on a mixed logit random utility analysis of conjoint data from consumers’ preferences for agricultural products. The data were collected via a telematic sample representative of Italian households. The survey instrument was implemented via a computer supported system. A multivariate normal full correlation structure is imposed in the mixed logit estimation and the implications of such a taste structure are examined.
CITATION STYLE
Scarpa, R., Spalatro, F., & Canavari, M. (2007). Investigating Preferences for Environment Friendly Production Practices. In Organic Food (pp. 115–124). Springer New York. https://doi.org/10.1007/978-0-387-39582-1_8
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