Research on the Factors Related to Food Choices to Promote Healthy Eating

Abstract

The problem of being overweight is becoming more and more serious, much attention has been paid to consumers' food choices. A growing body of literature now demonstrates the importance of behavioral factors in individual food consumption. Understanding the psychology of how people make food choices that can lead to the cause of obesity, several insights from psychology and behavioral economics help explain why people are particularly vulnerable to the current food environment. In the article, we review the most important food consumption and behavioral economics and provide a thorough discussion of how such tools are now being added to change consumers' behaviors. The paper discusses the improvement of the design of food policies, adjustment of the food label, framing of public health messages, carefully changing the consumers' food choices so that people can change their choices.