The Path and Mechanism of the Influence of Social Capital on Customer Citizenship Behavior in Virtual Community Environment

  • Liu H
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Abstract

… This paper studies the influence of social capital on customer citizenship behavior in the … social capital can generate information resources and social support to enhance the value …

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APA

Liu, H. (2020). The Path and Mechanism of the Influence of Social Capital on Customer Citizenship Behavior in Virtual Community Environment. American Journal of Industrial and Business Management, 10(06), 1121–1135. https://doi.org/10.4236/ajibm.2020.106074

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