Analysis the Service Quality of China’s Service Industry in 2018

Abstract

The wide scope of service industry is directly related to the growing needs of people’s better life and to the formation of a strong domestic market. Study of the quality of service industry would help to improve the pertinence of service supervision and further promote service quality improvement. By building an evaluation model of customer satisfaction in service industry, we can calculate customer satisfaction in different service industry and identify factors that influence customer satisfaction most. In addition, we expand the service quality analysis dimension by including service trade, service complaints, service certification and service brand in the article. From the results, it is clearly to be seen that China’s service industry quality has remained relatively satisfactory, and there have a gradual improvement in service trade, service complaints and service management.