College Students’ Perceptions of Positive and Negative Effects of Social Networking

Abstract

The aim of this study was to examine college students’ perceptions of social networking in the United States. A secondary purpose was to determine whether differences in gender and age were prevalent. One hundred and twenty eight (N = 128) students were surveyed online. Data showed that social networking was helpful for communication, information gathering, and that it positively influenced their academic work. However, students also reported that social net- working had a negative impact on their social interactions, emotional health and work completion, with younger participants reporting greater negative effects of social networking on work completion. Students also reported that social net- working can be addictive, distractive, and a threat to their privacy. Although no significant gender differences emerged in students’ perceptions, numerically females viewed social networking in more positive terms. Educational implications and future directions for research are discussed.