Studying analysis method for the design innovation

Abstract

The experience economy and the user experience of the word began to spread. And people's sense of values is changing from the thing to experience. In the company, the importance of an innovation has been recognized and the importance of a design also increased. The purpose of this research is a proposal of the analysis method for innovation. In this paper describes The author conducted three analysis method. The first is a demand value analysis. The second is KA method. The third is a method using the experience value. These analysis results were arranged. As a result, the advantage of each method and the problem were found. © 2011 Springer-Verlag.