Research on Fresh Products for Fresh E-commerce

Abstract

At present, opportunities and challenges coexist in the development of e-commerce industry, which develops rapidly, but there are also many problems. Among them, the offline cold chain logistics that puzzles fresh e-commerce has not been a good solution, the key reason is that there are too many uncontrollable factors of logistics distribution, storage and fresh, and lack of high quality cold storage to meet the needs of e-commerce. This paper analyzes a series of problems of cold storage from the aspects of temperature, space location, packaging design and distribution. Finally, we can solve these problems through temperature control technology, bar code technology and advanced cold chain technology.